How to Build a Sex Toy Brand from Scratch (2026 Guide for First-Time Founders)
You’ve seen the numbers. The global sex toy market hit $40 billion and keeps climbing at 8% a year. DTC brands like Maude and Dame raised millions on the back of clean branding and body-safe messaging. Amazon’s sexual wellness category moves product every second it’s open. You’re looking at this and thinking: I could do […]
Private Label vs White Label Sex Toys: Which Model Is Right for Your Brand?
Talking to a buyer last month, I heard a variation of a question I get constantly: “I want to start a sex toy brand. Do I need my own custom product, or can I just put my logo on something that already exists?” The answer: both are valid. The wrong one is whatever you pick […]
Amazon Adult Category Policy: How to Sell Sex Toys on Amazon Without Getting Suspended
Amazon sells sex toys. Millions of dollars a day. But you won’t find them by searching “vibrator” on the homepage — and that’s by design. Adult products on Amazon live in a shadow world: hidden from search, excluded from advertising, and policed by opaque rules that can kill your listing overnight. This article explains exactly […]
Shipping Sex Toys from China: Air vs Sea, Costs, and Customs
Shipping eats more margin than any other part of the import process — not because it’s expensive per se, but because nobody budgets for it correctly the first time. You quote FOB Shenzhen at $8/unit, celebrate a 65% margin, then find out DHL to Miami is another $3.50/unit for a 100-piece order. Suddenly your margin […]
Sex Toy MOQ Guide: How Minimum Order Quantities Really Work in China
MOQ is the first number you see on every supplier page — and the first one that scares buyers away. “500 units per SKU? I just want to test my market.” Here’s what nobody tells you: MOQ numbers on Alibaba and Made-in-China are aspirational, not contractual. They’re set to filter out casual shoppers, not serious […]
How to Vet a China Factory Without Flying There: A No-BS Checklist
You found a supplier on Alibaba. Their page looks great. 15 years in business. 500+ products. Factory-owned. CE and FDA certified. Testimonials from 47 countries. You’ve never met them in person. And you’ve already wired $3,000. This article is a step-by-step guide to verifying a China factory without buying a plane ticket — using free […]
FDA vs CE vs RoHS: What Sex Toy Certifications Actually Mean for Importers
You’ve found a supplier. The products look good. The price is right. Then the supplier sends a message: “CE certified, FDA registered, RoHS compliant.” Three acronyms. One PDF attachment (maybe). And you have no idea whether any of it actually matters for your country. This article breaks down exactly what each certification covers, which ones […]
How to Import Sex Toys from China: A Complete Guide for B2B Buyers
If you’re reading this, you’ve probably figured out the math already. China produces roughly 70% of the world’s adult toys. The factories in Shenzhen and Dongguan build the same products that retail for $50-120 in the US — at an FOB price of $8-25. The margin is there. The question is how to access it […]
Private Label vs. White Label: Which Is Right for Your Brand?
Introduction When you’re building a sexual wellness brand, product sourcing usually comes down to two paths: private label or white label. The terms get thrown around so much they can start to feel interchangeable, but they’re not. They come with different costs, timelines, and levels of creative control. Getting this choice right matters. It determines […]
Adult Product Quality Control: How AmorSerere Ensures Product Safety
Introduction When you’re sourcing adult products from overseas, the biggest fear isn’t price or shipping time—it’s what arrives in the box. Will the silicone feel premium or cheap? Will the motor last three months or three years? Will your customer come back or file a chargeback? At AmorSerere, quality control isn’t something we hope for. It’s […]
